When you niche-market focus   you create a message specifically for the niche-market. You use their language and make a call to action or offer designed for the niche. The niche will notice and reward you with a high conversion rate.

The advantages of marketing to a specific niche are many. Here are a few examples:

• The Marketing Message is Specific to the Audience

This means that you will use he language and phrases of the audience you have targeted. The audience will know that you are speaking directly to them. This enables you to be focused and this will help your conversion rate. The conversion rate is a very important factor in online marketing success. If you want your website to make the phone ring then does it? If you want your website to make a sale then does it? If you want your website to engage the visitor so that he or she subscribes to your newsletter then does it?

With a Niche-Focused Marketing Message
Your Conversion Rate will be Significantly Higher.

• Load Your   Niche-Focused Website with Keyword Target Phrases

When you limit your online business to only one website this website is tasked with the difficulty of appealing to the multiple niche markets your products and services can satisfy. Beyond that the website struggles to gain a high search engine raking   as it is not really possible to target a specific set of niche phrases when you are really trying to offer a website to a the broadest possible audience. To make the message too broad and to handicap your website with general keyword phrases is a big mistake. It almost is doomed to failure unless your product or service is so specific that your site is niche-focused.

However, if you have multiple products or services then it may be very wise to niche market target these specific products and services to the specific end-user market.

• Keyword Phase Website Building is Much Easier with Circle Sites
  
  Each Circle Site website can be set up with specific keyword phrase that will attract Internet visitors when they are searching for your specific product or service. To be successful online today it is vital to be found and by the target audience. With a website loaded with the keyword phases of the niche market you are giving yourself a big advantage. This is a significant part of Search Engine Marketing at (visit www.circle-sites-seo.com) and Internet Marketing at (visit www.circle-sites.com).

• Get High Quality In-Bound Links

This is a huge advantage and can really send your site soaring over your competitors with the search engines. Remember that the Internet is based on the linking principle. Google and the other major search engines determine the number of relevant links into a website, and the analyze the keywords used to link in and the number of links in. They also measure the importance of the sites linking into a website and when all of that has been analyzed they determine how best to quantify and then rank the incoming links for a particular website. The Circle Site on SEO (visit www.Circle-Sites-SEO.com) give a full explanation on the techniques used for on-page website SEO.

Proper In-coming Links is of Extreme Importance!

With that said many website owners do not have the time or inclination to run a linking in program. If you do give some attention to this then it is typical for you to request links from other business owners that you know or perhaps suppliers or perhaps you do a link exchange with another business or service that operates in the same market but is not a competitor. At best you will get one incoming link and it may be buried deep down in the site next to the other reciprocal links.

This is all well and good but very limiting.

With Circle-Sites-Marketing you will be able to control the links within your Circle Sites Suite of sites. Note that we only use the Term Circle Sites in the plural. This is because a single circle site, though it will enable you to deliver a niche-focused message, a single site will not allow you to create multiple links to any other sites. It is still a stand alone site.

The Power of Circle Sites Is Linking

Imagine being able to control links from multiple relevant websites. This means that you can create multiple (not just the one) links. This means that you can use the specific keyword phrases as the linking text that most benefit you with the search engines. You will be able to place links on pages designed to be keyword content rich and you can place multiple links to your other sites (and the "money site" - more on this later) right on your home page. You almost never will get an in-coming link from another site from their home page. You now can with Circle Sites. You will run circles around your competition.

A story I like to tell to illustrate the significance and importance of in-coming links is the story of President Bush. Did you know that is you type the phrase "miserable failure" into Google the number one page returned by Google is the bio page of President George Bush on the White House website. Go ahead give it a try and see for yourself. George Bush is number one on Google! - just where you want to be (but not for this term).

Also, I note that the term "miserable failure" does not appear anywhere on the bio page for George Bush. The reason President George Bush is at the top of Google for this term is two-fold.

First, there is not a great deal of competition for the search term "miserable failure". However, this alone is not an explanation as the bio page of George Bush is number one and there has to be a reason. The reason is that there are many in-coming links   to this page with the keyword text "miserable failure". The in-coming links have resulted in Google understanding that there are many other websites linking   in and in effect "voting" for our president with the term "miserable failure". It demonstrates the power and significance of getting PROPER in-coming links.

You Control the In-Coming Links!

To summarize at this point, Circle Sites Marketing will give you the ability to create and deliver a specific niche-focused marketing message resulting in high a conversion rate. Circle Site Marketing will enable you to have specific keyword phrase content to help the site gain high search engine ranking. Finally, a Circle Sites Marketing suite of sites enable you to focus on multiple niches and to build a powerful set of in-coming links pushing you to the top of Google   if done properly. Click on the link for a tutorial.

The team at Circle Sites Marketing created an entire platform for you to set up your Circle Sites suite of websites. We have created the templates, the website architecture, the hosting environment and will do the keyword research and set up the websites for pages for search engine optimization. We have our own Google Spider simulator and as we build the pages we are constantly checking the page with our spider to see how Google will view the page. We search engine optimize the website as we build it and this is part of our service.

Circle Sites are Affordable.

The website platform is also very affordable. It is template-based but this only means that the website platform has already been through our rigorous testing environment and quality control checks. It is an affordable website platform that you can count on.

Hosting is Safe, Secure and Search Engine Friendly.

The hosting environment is tied to the website so that publishing is easy and straight-forward. We have also taken care to ensure that your Circle Sites website suite will be hosted in a manner that is friendly to the search engines. We do not take any shortcuts and you do not have to worry about this. We have done the research and the work in advance.

The Price Declines as the Marketing Leverage Increases!

We are not kidding when we say you will "Run Circles Around Your Competition".

Our pricing gets better the more websites you purchase. You get the increased exposure of multiple-niche market focus and with the high leverage effects of search engine marketing and website linking at a lower cost per Circle Sites website. The combination is high-leverage at a reduced cost. You can also add Circle Sites later as you develop your marketing message for additional niche markets. Circle Sites will grow with you as you grow your business. The ultimate is for you to completely dominate the niche markets you focus one. You can do this with Circle Sites.

More Services - EMail Marketing

E-Mail Marketing (visit www.circle-sites-email.com) is a big part of Internet Marketing. Again, if you niche market focus with your marketing message to your subscriber base you are again using the concept that will dominate online commerce. You will be out in front instead of trying to catch up. Circle Sites and EMail Marketing is a way to educate and inform your client base about who you are and what's in it for them.

More Services - Pay Per Click (PPC)

Pay Per Click is still an important part of Internet Marketing and will continue to be so far into the future. Google in fact is a niche market business. They are so successful simply because they placed themselves in a position to help the people that were looking for a specific product or service. Google is not a mass marketing machine but rather it is a machine that caters to the multitude of niche markets and the people searching for them.

By the way, some of you may be thinking that Google is huge Google is a monster. You may be thinking that Google is a mass marketer. Yes it is huge but make no mistake Google got there by making sure that specific niche searchers found the niche products that they were searching for. Google is a marketing machine designed for niche marketing. Advertisers flock to Google because they know Google is now the search engine of choice for over 50% of all online searches. Advertisers use PPC on Google to make sure that the niche searchers find the niche where the advertiser has a product or service to offer. Successful online advertising - PPC   (visit www.circle-sites-ppc.com) - is all about the niche and Pay Per Click is a part of this. If you are not convinced that a niche focus is the way to go for both searchers and advertisers then try your own experiment. It is simple to demonstrate this.

Put a generic term into Google such as "real estate". The results will be useless to you if you are looking for a property in the North Eastern part of the United States. In fact people will not even put in "real estate New England". This phrase is more specific but still too general. How about "real estate Woodstock Vermont" now we are niche market focused or how about "luxury home real estate in Woodstock Vermont". This is probably as specific as one would get but if you do this search Google will provide you with information on your niche focused search. It is their business to do this.

Your business is to be found by the niche market looking for your products and services. To do this and align with the search engines the next step in addition to Circle Sites is to complement this with Pay Per Click Marketing.